From the category archives:

Buyer's Side Selling Webinars

Reaching hard to reach executives

March 28, 2012

Please join us April 12th at 11:30am EST | 8:30am PST | 16:30 BST | 17:30 CET for the next complimentary webinar in our Buyer’s Perspective series.  Register Now
Have any customer execs you’re still trying to meet?
Then try a new approach – one that may seem contrary to all you thought you knew.  
Set aside [...]

Influencing Customer ROI Analyses

February 23, 2012

Please join us Thursday, March 8, 2012 at 11:30am EST | 8:30am PST | 16:30 BST | 16:30 GMT for the next complimentary webinar in our Buyer’s Perspective series.  Register Now
How well do you understand the way your accounts financially score projects? 
Are you comfortable working with decision-makers to develop a full and fair picture [...]

6 Ways to Improve Account Planning Results

January 12, 2012

Please join us Thursday, January 26, 2012 at 11:30 AM EDT | 8:30 AM PDT | 16:30 PM BST for the next complimentary webinar in our Buyer’s Perspective series.  Register Today
Is gut instinct driving your account planning? Then kick-off 2012 with a CFO’s perspective on what belongs in your account plans.
When account plans are [...]

Closing CFOs: Arriving Prepared, Leaving Successful

October 13, 2011

Please join us Thursday, October 27, 2011 at 11:30 AM EDT | 8:30 AM PDT | 16:30 PM BST | 17:30 CET for the next complimentary webinar in our Buyer’s Perspective Webinar series. Register Today!
Have you noticed a new spotlight cast on CFOs and financial decision-makers within your accounts?
Compelled to address growth, [...]

Brandon Hall Group Joint Webinar: Readying Sales Organizations to Sell Business Outcomes

July 14, 2011

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Executive Conversation welcomes Brandon Hall Group, the preeminent research and analyst organization focused on developing research driven solutions to drive organizational performance, to jointly share new research results.
In a recent Brandon Hall Group study, findings indicated the following:

Sales organizations must raise their level of business acumen to compete in today’s market
Organizations that invest in [...]

Discounting: why it’s even worse than you think

June 21, 2011

Please join us Thursday, July 14, 2011 at 11:30 AM EDT | 8:30 AM PDT | 16:30 PM BST | 17:30 CET for the next complimentary webinar in our Buyer’s Perspective Webinar series.  Register Today!
Few sales professionals consistently manage this situation in their favor. Fewer still appreciate the full, hidden costs of extending discounts.
With all [...]

Changing Government Markets: An insider shares how to capitalize

May 4, 2011

Please join us Tuesday, May 17, 2011, at 11:30 AM EDT | 8:30 AM PDT | 3:30 PM GMT for the next complimentary webinar in our Buyer’s Perspective Webinar series.  Register Today!
We welcome special guest Randall Yim , previous Deputy Undersecretary of Defense for US military installations where he managed a $30 billion annual capital [...]

Lost in Translation: What are you selling, exactly?

April 21, 2011

Leading. Scalable. Unique. Streamlined. And of course, optimized. Ever use these terms to a) sound businesslike, b) impress customers or, c) explain your solution?
If so, the good news is you are not alone. Of course, the bad news is also that you’re not alone.
Business decision-makers hear this messaging too often. It’s ineffective. It won’t [...]

Selling to Today’s CIOs

February 4, 2010

How successful have you been creating demand with today’s new breed of CIO?
Join us for this 30 minute complimentary webinar to gain an executive perspective on where – and how – you can offer value relevant to today’s CIOs.
Register Today
Date:  February 18, 2010  Time:  11:30am ET | 8:30am PT | 16:30 GMT
About the Webinar
Today, [...]

Are You Joining us on August 20th?

August 5, 2009

Opportunity Mining: The 5-Minute Guide to Income Statements, the next session in our complimentary webinar will take place Thursday, August 20th at 8:30AM PDT/11:30AM EDT.
Register Today!
ABOUT THIS SESSION
The customer executives you want to engage are intimately familiar with their company’s most recent results, are you? For customers large or small, for profit or non-profit, their [...]

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